Ably is a technology startup that provides real-time experience infrastructure for businesses. This infrastructure enables companies to build applications that require real-time data exchange, such as chat applications, live sports score updates, stock availability notifications, and GPS location tracking. Ably's technology is designed to work at any scale, making it suitable for both small projects and large product suites.

Ably's clients range from small startups to large corporations, including notable names like Hubspot and Experity. These clients operate in various markets, including technology, healthcare, and retail, among others. They rely on Ably's infrastructure to power their real-time applications, which are critical to their operations.

Ably's business model revolves around providing a reliable and scalable real-time experience infrastructure. They make money by charging clients for the use of their infrastructure, with the cost likely varying based on the scale and complexity of the client's needs.

Ably's infrastructure is praised for its reliability and performance, even under heavy loads. It is also HIPAA-compliant, making it suitable for healthcare applications. Furthermore, Ably's infrastructure can integrate with Kafka streams, a popular open-source stream-processing software platform, providing additional value to its clients.

Keywords: Real-time experience, Infrastructure, Scalability, Reliability, Chat applications, Live updates, GPS location tracking, HIPAA-compliant, Kafka integration, Technology startup.