Alphonso, currently operating as LG Ad Solutions, is a global technology company specializing in television media, machine learning, and big data analytics. The company provides patented technology and services that leverage TV data and measurement to help brands and agencies plan, activate, and measure interactive connected TV advertising. Alphonso's automated content recognition (ACR) technology is embedded in tens of millions of smart TVs and TV chipsets, enabling the company to understand what programming and advertising people watch on TV. This granular audience data allows brands to optimize their advertising campaigns across linear TV, streaming TV, and digital platforms.

Alphonso serves a diverse range of clients, including brands and advertising agencies, operating in the global connected TV advertising market. The company's business model revolves around providing data-driven advertising solutions, making money through the sale of its technology and services to clients looking to enhance their advertising strategies.

Keywords: TV data, machine learning, big data analytics, connected TV, advertising, ACR technology, smart TVs, audience optimization, global reach, interactive advertising.