Amuse

Amuse

Innovative vegan and cruelty-free makeup products designed for modern beauty enthusiasts. Learn more
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DateInvestorsAmountRound
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N/A

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KRW10.0b

Series A
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KRW71.3b

Acquisition
Total FundingAUD13.0m

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Amuse Makeup is a pioneering company in the beauty industry, specializing in vegan and cruelty-free makeup products. Catering to modern beauty enthusiasts, the company operates in the highly competitive cosmetics market. Amuse Makeup's business model revolves around direct-to-consumer sales through its e-commerce platform, amusemakeup.com, as well as partnerships with various online and offline retailers. Revenue is generated through the sale of high-quality makeup products that emphasize ethical and sustainable practices. The company targets environmentally conscious consumers who seek premium beauty products without compromising on their values. Amuse Makeup differentiates itself by focusing on innovative formulations and trendy designs, ensuring that its offerings are both effective and stylish. The company also engages in strategic collaborations with influencers and other brands to expand its reach and enhance brand visibility.

Keywords: vegan, cruelty-free, makeup, cosmetics, e-commerce, sustainable, ethical, beauty, innovation, collaborations.