Airinum is a health-focused company specializing in advanced air masks designed to protect against air pollution, smog, PM2.5, pollen, allergens, and bacteria. The company's core product, the Urban Air Mask, is marketed as the world's most advanced air mask, featuring certified protection and a 98% filtering efficiency. Airinum serves health-conscious individuals who are concerned about air quality and its impact on their well-being. The company operates in the health and wellness market, targeting urban dwellers, travelers, and individuals with respiratory conditions. Airinum's business model is direct-to-consumer, selling its products through its website and offering various purchasing options, including bulk discounts and subscription plans for filter replacements. The company generates revenue through the sale of its masks and filters, as well as accessories designed to enhance the user experience.

Keywords: air masks, pollution protection, allergens, bacteria, health-conscious, urban dwellers, respiratory health, direct-to-consumer, filter efficiency, wellness market.