BBL Company is a gas transportation business that operates a 235-kilometre pipeline between the Netherlands and Great Britain. This pipeline has the capacity to transport 20,600,000 kWh/h of gas from the Netherlands to Great Britain (Forward Flow), and 7,000,000 kWh/h in the reverse direction (Reverse Flow). The company's primary function is to ensure a steady and reliable flow of gas between these two countries, thereby enhancing Great Britain's supply security and bolstering the Netherlands' position as a key player in the European gas market.

BBL Company serves a range of clients, including gas shippers who require firm transmission capacity in either direction. The company's business model is based on selling transmission capacity to these shippers. They offer two main services: Forward Flow, which guarantees shippers firm transmission capacity from the Netherlands to Great Britain, and Physical Reverse Flow, which guarantees the same from Great Britain to the Netherlands.

In addition, BBL Company also uses an Implicit Allocation Mechanism (IAM) to sell unbundled transmission capacity. In simple terms, this means they sell the capacity to transport gas separately from the gas itself, allowing shippers to buy only what they need and thereby increasing efficiency in the market.

Overall, BBL Company operates in the European gas market, connecting the TTF (Title Transfer Facility, a virtual trading point for gas in the Netherlands) with the NBP (National Balancing Point, a virtual trading point for gas in the UK) hub. This connection supports the integration of the European gas market, making it more unified and competitive.

Keywords: Gas Transportation, Pipeline, Netherlands, Great Britain, Forward Flow, Reverse Flow, Implicit Allocation Mechanism, European Gas Market, TTF, NBP.