Careers360 is a data-enabled and technology-driven educational products and services company. It integrates millions of student and institutional data points with user-generated preferences from over 15 million monthly visitors. The platform offers predictive and recommendation tools to help students explore and achieve their career plans based on their interests and abilities. Careers360 serves a diverse clientele, primarily students seeking guidance on exams, study materials, counseling, and college admissions. The company operates in the education technology market, leveraging data analytics to provide personalized career advice. Its business model includes offering free and premium content, e-books, and subscription-based services. Careers360 generates revenue through advertisements, premium subscriptions, and partnerships with educational institutions.

Keywords: educational technology, career planning, data analytics, predictive tools, recommendation engine, student guidance, exam preparation, college admissions, e-books, subscription services.