Citia operates in the digital marketing and communications sector, providing a modular content system designed to enhance engagement across multiple channels, particularly on mobile devices. The company leverages Progressive Web App (PWA) technology to offer a robust and user-friendly platform that allows medium to large organizations to create, manage, and distribute content efficiently. Citia's system is built to simplify the digital content creation process, enabling users to produce content once and deploy it across various channels without the need for coding. This results in significant cost savings and faster content deployment. The platform also features built-in AI-assisted content management, which helps in organizing and measuring metrics uniformly across all channels. Citia serves clients in marketing, communications, and sales, aiming to solve the issues of siloed, slow, and expensive digital processes. The business model is likely subscription-based, generating revenue through licensing fees for its software.

Keywords: modular content, PWA technology, mobile engagement, digital marketing, communications, AI-assisted CMS, multi-channel, cost savings, user-friendly, medium to large organizations.