**Company Overview:**

**CLUB** is an innovative startup that has developed a free-to-play mobile game focused on football (soccer) ownership. Available on both iOS and Android platforms, CLUB allows football enthusiasts worldwide to experience the thrill of managing their own football club. The game uses real players and their actual performances in real-world matches to create a dynamic and engaging experience. Players can build their dream football club, compete against friends and other fans globally, and climb through various league divisions.

**Target Market and Clients:**

CLUB primarily targets football fans who are passionate about the sport and enjoy fantasy sports games. The game appeals to a broad demographic, including young adults and older football enthusiasts who are tech-savvy and enjoy mobile gaming. The global availability of the app ensures that it caters to a diverse, international audience.

**Business Model:**

CLUB operates on a freemium model. While the game is free to download and play, it generates revenue through in-app purchases and advertisements. Players can buy virtual goods, such as player packs, club upgrades, and other enhancements, to improve their teams and gain a competitive edge. Additionally, the game may feature ads that provide a secondary revenue stream.

**Revenue Generation:**

1. **In-App Purchases:** Players can spend real money to buy virtual items that enhance their gaming experience.

2. **Advertisements:** The game includes ads, which generate revenue based on impressions and clicks.

3. **Sponsorships and Partnerships:** Potential collaborations with football clubs, brands, and other entities can provide additional income.

**Privacy and Data Handling:**

CLUB, developed by Formation Games Studio Limited, takes user privacy seriously. The company ensures that personal data is handled responsibly and transparently. Users' personal data, such as names and usernames, are collected directly from them and used internally by employees and contractors on a need-to-know basis. CLUB does not engage in automated decision-making that has legal or significant effects on users and allows users to withdraw consent for data processing at any time.

**Keywords:**

Football, Mobile Game, Free-to-Play, Fantasy Sports, In-App Purchases, Global Audience, Real Players, League Divisions, Privacy, Data Protection.