HealthSpring, a subsidiary of Cigna, operates in the health insurance market, providing comprehensive health insurance solutions to individuals, families, and employers. The company offers a wide range of plans, including medical, pharmacy, dental, and voluntary benefits. HealthSpring's business model focuses on offering flexible options that help clients control costs while maintaining the health and well-being of their employees. The company generates revenue through the sale of insurance policies and related services. HealthSpring serves a diverse client base, including individuals purchasing their own coverage and employers seeking group solutions. The company also emphasizes social responsibility, denouncing racism and discrimination, and supporting families of healthcare workers through a dedicated fund. HealthSpring's market strategy includes leveraging data and insights to address emerging health trends, such as the rising issue of loneliness in the workplace. The company also provides resources for dealing with racial injustice and trauma, and offers emergency pharmacy refills for customers affected by natural disasters. HealthSpring's digital platform, myCigna, allows customers to access their coverage and claims information 24/7, enhancing customer experience and engagement.

Keywords: health insurance, flexible options, employee wellness, pharmacy benefits, dental plans, voluntary benefits, cost control, social responsibility, digital platform, emergency refills.