Mister Loo is a Swiss-based company revolutionizing the public toilet sector in Asia by offering state-of-the-art toilet facilities and integrated e-health centers. The company serves international tourists and local travelers in high footfall locations, ensuring the highest international hygiene standards. Mister Loo operates in the public health and sanitation market, focusing on digitalizing public toilet services. The business model involves designing, constructing, managing, and financing public toilet facilities through a tech-enabled service platform. Revenue is generated through user fees, advertising, and partnerships with local governments and private entities. The company also emphasizes strong Environmental, Social, and Governance (ESG) credentials, aligning with the United Nations' 17 Sustainable Development Goals.

Keywords: public toilets, hygiene standards, tech-enabled, modular construction, e-health centers, high footfall, Asia, ESG, sanitation, digitalization.