Opinary is a Berlin-based startup that specializes in interactive polling technology designed to engage users and gather valuable insights. The company serves leading brands and publishers by enabling them to create direct relationships with their target audiences through engaging and easy-to-use polls. Operating in the digital marketing and media sectors, Opinary's business model revolves around providing a platform that allows users to express their opinions with a single click, thereby increasing engagement and loyalty. The company generates revenue through partnerships with brands and publishers who use its technology to reach and convert up to 120 million unique users per month. By offering a solution that is both editorially and commercially appealing, Opinary has positioned itself as a key player in the engagement and data analytics market.

Keywords: interactive polling, user engagement, digital marketing, media, insights, brands, publishers, Berlin, data analytics, audience conversion.