Oraan is a pioneering fintech startup founded in 2018 with a mission to simplify and democratize financial services for Pakistani women and their households. The company operates in the digital savings market, leveraging the traditional concept of committees—where members pool their savings together—to create a modern, accessible platform. Oraan's core product, the Oraan Committee, allows users to save, grow, and manage their money with ease and confidence through a mobile app. The platform is designed to be inclusive, targeting women who have historically been underserved by traditional financial institutions.

Oraan's business model revolves around subscription fees and transaction fees associated with its digital savings services. The company generates revenue by charging a small fee for each transaction and a membership fee for joining the Oraan Committees. This model ensures a steady stream of income while providing value to its users.

The startup primarily serves Pakistani women, aiming to break down financial barriers and create a supportive community where women can take control of their financial futures. By focusing on user-friendly and accessible financial services, Oraan is making a significant impact on the lives of its users.

Keywords: fintech, digital savings, Pakistani women, financial inclusion, committees, mobile app, user-friendly, subscription fees, transaction fees, financial empowerment.