StakeWise is a financial technology startup operating in the emerging decentralized finance (DeFi) market. It offers a platform for Ethereum (ETH) staking, a process where users participate in the network's operations and earn rewards. StakeWise caters to both individual and institutional clients who are interested in earning passive income from their ETH holdings.

The company's business model revolves around its unique staking token, osETH. This token represents the user's stake in the Ethereum network and grows in value as the user earns staking rewards. StakeWise users can either go solo or pool their resources with others to stake their ETH. They can also unstake at any time, offering flexibility and control over their investments.

StakeWise's platform is simple and secure, powered by a decentralized network of Vaults created by individuals and organizations using the company's smart contracts. This decentralization ensures a diverse set of node operators, which in turn provides higher yield and more security for the users.

One of the key features of StakeWise is its liquid staking offering. Users can mint osETH tokens for up to 90% of their stake, making their investment liquid and usable in other DeFi applications. Despite minting osETH, users continue to earn full ETH rewards on their stake in the Vault.

StakeWise makes money by taking a small percentage of the staking rewards as fees. This aligns the company's interests with its users, as the more rewards the users earn, the more revenue the company generates.

Keywords: Ethereum, Staking, DeFi, osETH, Liquid Staking, Decentralization, Vaults, Passive Income, Smart Contracts, Node Operators.