Unlockd Finance is a groundbreaking startup in the financial services sector, focusing on providing liquidity for Real World Assets (RWAs). Traditionally, liquidity in RWAs—such as valuable collectibles and other tangible assets—has been accessible only to institutional investors and centralized entities. Unlockd aims to democratize this space by making it possible for individual investors to unlock liquidity from their RWAs.

The company operates in the decentralized finance (DeFi) market, which is a segment of the financial industry that uses blockchain technology to offer financial services without traditional intermediaries like banks. Unlockd's unique value proposition lies in its ability to allow users to borrow cryptocurrency against their tokenized RWAs. For instance, through a partnership with Unikura, holders of RWA NFTs (non-fungible tokens) backed by valuable Japanese collectibles can borrow crypto against these assets. This opens up new liquidity venues for RWAs, making it easier for investors to access funds without having to sell their valuable assets.

Unlockd's business model revolves around facilitating these transactions and earning fees from the services provided. The company collaborates with various partners to tokenize assets and store them securely in vaults like ZwapX. This allows collectors and investors to retain ownership of their assets while still being able to access liquidity to invest in new opportunities.

The startup also engages its community through unique initiatives like airdropping "Lockeys" to key supporters, partners, investors, and advisors. These Lockeys come with various benefits, including early access to new features, boosted token rewards, governance power, and cashback from community airdrops.

In summary, Unlockd Finance is revolutionizing the DeFi space by making liquidity in RWAs accessible to a broader audience, thereby unlocking a trillion-dollar market opportunity.

Keywords: DeFi, RWAs, liquidity, tokenized assets, NFTs, borrowing crypto, collectibles, democratization, blockchain, financial services.